Ana Fernandez´s conference for The Valley Digital Business School
Technology is a challenge and an opportunity. In this new digital paradigm, companies must enhance customer relationships based on emotions and feelings in addition to reason and data.
New Challenges Call for More Time for Reflection
Sometimes I wonder whether the people who took part in events like the French Revolution were aware of the historical importance of each one of their small personal decisions. These thoughts come to me when I’m trying to assimilate and digest the rapid changes we are all now undergoing.
@AnaFdezz in Lavanguardia.com: how to influence the female target
In this new digital environment, it is key being able to adapt the brand messages to the interests and values of the objective audience.
Innovation – Focusing on people
I keep saying that things are changing, and changing a great deal.
So I’m going to tell anyone willing to hear it that companies must focus on developing the “right side” of the corporate brain when it comes to customers.
Formentera 2.0: Quality as the Mainstay of Digital Communication
Formentera 2.0: Quality as the Mainstay of Digital Communication
May, 2015. At a very special moment in my career I landed in Ibiza to take a boat to the Formentera 2.0 meeting about creativity, digital technologies, and corporate communications.
· Ana Fernández ·
“I am a part of all that I have met”
Alfred, Lord Tennyson,
English poet (1809-1892)
· Parthnerships ·
· Courses and lectures ·
Places where I shared my experience and I learned many things
· Friends and colleagues ·